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waynebretl

Spruce it up with paint - and haul out that trash!

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Detroit Diesel used this same exact ad in both 1964 and 1965.

Detroit Diesel.pdf

United ad - West to Hawaii and East to NYWF
Send $1 each for Hawaii kit and/or NYWF kit.

United W to Hawaii E to NYWF 64.pdf

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HIllbilly humor [?] ad for U.S. Pipe and Foundry cast iron pipe, 1964

US Pipe Foundry.pdf

Marsh & McLennan insurance ad - coverage for Sinclair dinosaurs, U.S. News and World Report , April 27, 1964.

Marsh McLennan.pdf

First National City travelers checks ad, Newsweek, Dec 21, 1964

First Natl City Trav Cks 12-21-64.pdf

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16 minutes ago, Bill Cotter said:

How do you keep finding this stuff, Wayne?

A carefully worded standing ebay search, plus some sellers who take the time to accurately describe them including mention of a fair. 

 

-On a separate note, I wonder how many index items a microfilm reader could address? Searching on just a date seems very primitive today! Also, there was the question of which was cheaper, storing paper, or converting to microfilm. It depended on the volume of documents and how long they needed to be kept for legal reasons. The companies I worked for (Motorola and Zenith Electronics) sent paper records to storage in a salt mine in the Midwest, with the boxes marked for destruction after a certain number of years (or perpetual storage for a few things). Lab work was recorded in serial-numbered hard bound lab books, which were kept available in the lab for reference for decades and then sent to storage. This system broke down when most work started being done on the computer. 

It also brings to mind when there was debate over whether electronic storage was trustworthy enough or if a company needed to keep paper copies of everything. Nowadays, electronic info is so persistent that in lawsuits, the lawyers often do not bother to ask for documents (at least not at first) and only go after emails.

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New! The Bruning Consumer Magazine

 

Bruning.pdf

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Cinerama Takes You To The Moon And Beyond

Ad in Look Magazine April 21, 1964, the day before opening.

Cinerama Look 1964_04_21.pdf

 

DuPont Dacron Lycra ad, 1964

DuPont Dacron Lycra ad 64.pdf

 

Gretsch Drums, the official drums of the New York World's Fair!

Gretsch Drums 64.pdf

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That advertisement for To The Moon and Beyond is wonderful.  In 1964 the Moon was still a far away dream.  The ad reminds me of the popular 1901 attraction, A Trip To The Moon, at the Pan American Exposition.  Sixty three years after that fair and that attraction closed, the one in New York was appealing to more curious world's fair visitors.

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15 hours ago, Jim said:

The ad reminds me of the popular 1901 attraction, A Trip To The Moon, at the Pan American Exposition. 

 The 1900 Expo in Paris had one too.  It seems that Moon Travel was a popular subject in that area, what with Jules Verne and all.

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On 8/3/2012 at 11:22 AM, waynebretl said:

Buster Brown children's wear, 1904-1964

 

Buster Brown childrens wear.pdf

Buster Brown Textiles and the complete Catalog

Buster Brown Catalog.pdf

Buster Brown Textiles.pdf

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Sinclair Dealer magazine, 1965 World's Fair edition.

 

The covers and center fold, only pages mentioning the Fair

Sinclair Dealer WF ed 1965.pdf

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American Thread Co. Knitted and Crocheted Designs Instruction Book No. WF1

Available for 75 cents at the Better Living Center.

Themed on "I went to the World's Fair and I saw..."

American Thread BLC Crochet Knit.pdf

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Do you know anyone who tripped and fell while walking around the Fair?

It wasn't their fault, it was the ASPHALT. ;)

 

ASPHALT July 1964, quarterly publication of the Asphalt Institute.

NYWF related items: cover, p.3 (table of contents) and pages 4, 5, and 14.

Asphalt July 64.pdf

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That is interesting information.  The document predicted 85 million visitors.  I had never heard that prediction before; just the 70 million the Corporation predicted.  Twenty-nine miles of paved roadway in Flushing Meadow is a remarkable distance of asphalt.

I wonder if this publication still exists.  Somehow, the joyous celebration of asphalt is perfect for the 1960s when the idea of paving everything was seen as progress.  It reminds me of the Futurama machine that would gobble entire chunks of rain forest so that roads could be constructed.

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Interesting to guess when the copy was finalized by what photos they had and what things they mentioned that didn't show up in the end, like Italy and Cambodia. Did those two agree and then back out after the BIE sanctions?

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The Ohio Turnpike - Go Turnpike to the Fair

Ohio Turnpike.pdf

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Greyhound Independent Tours brochure.

Judging by the description of Fair attractions, this must have been printed very early.

 

Greyhound Independent Tours.pdf

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Expanded Shale Concrete Facts, published quarterly by the Expanded Shale, Clay and Slate Institute

Concrete Facts.pdf

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