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waynebretl

Spruce it up with paint - and haul out that trash!

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15 hours ago, waynebretl said:

The Ohio Turnpike - Go Turnpike to the Fair

Ohio Turnpike.pdf

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Greyhound Independent Tours brochure.

Judging by the description of Fair attractions, this must have been printed very early.

 

Greyhound Independent Tours.pdf

After living in Ohio for a majority of my life,  I love snapshots like this.  I knew 71 was never complete back then, just never knew what it looked like prior.

Also that Route 8/271 interchange that's not how I remember it after commuting on it for 5 years.

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United Mainliner magazine, June 1964

(Cover and pages mentioning the Fair only)

United Mainliner June 1964.pdf

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the (Lincoln) Continental (car) magazine

(Cover and pages mentioning the Fair only)

Continental (Lincoln) magazine.pdf

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Flying Magazine, April 1964

Articles on private flying to the NYWF area, and an article on experience at the Seattle Fair

Flying April 1964.pdf

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2 hours ago, waynebretl said:

Flying Magazine, April 1964

Articles on private flying to the NYWF area, and an article on experience at the Seattle Fair

Flying April 1964.pdf

A couple of the general aviation airports they reported on no longer exist.  A costco now sits on Ramapo Valley.

This webpage shares the experiences of those who ran the airport and flew in and out of it in the 60's and 70's. http://www.airfields-freeman.com/NY/Airfields_NY_Rockland.htm#springvalley

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Whitehall custom kitchens - info request postcard.

Whitehall, based in East Rockaway, N.Y., created the all-gas kitchen on display in the Festival of Gas pavilion.

Whitehall custom kitchens.pdf

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New York Central System Headlight magazine, June 1965

New York Central Headlight mag JUN65.pdf

Just want to add that this promotional text is one of the best I have seen, mentioning both major attractions and intriguing-sounding minor parts of them.

Bill Cotter, why are you hiding that time machine? I want to go back!

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Avon Products Inc. (cosmetics) sales prize booklet for 1964. There seems to be no copyright notice for the Unisphere cover art.

There is a sweepstakes for thirty-five 7-day trips for two to New York City, with $400 spending cash up front. Three days at the Fair, with a variety of transportation: helicopter to fair, yacht to Statue of Liberty and Fair marina.

Representatives get a number of entries based on their sales points.
Alternative prize is three $500 savings bonds.

Booklet page size is 15x10 inches, folded in half for distribution.

Avon 1964 prizes.pdf

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Direct Advertising magazine, Volume XLIX Number 4, 2nd Quarter 1964.

This is a unique publication put out by the Paper Makers Advertising Association, which obviously had an interest in what is lovingly known around here as "landfill" and in other aspects of our lives as junk mail.

The uniqueness comes from the fact that the cover and most of the ads for paper companies are printed on the brand/type of paper being advertised. Many of the ads are double sized in both dimensions and folded in quarters before being bound into the magazine. (None of these extra-size ads contained world's fair material, so I did not scan them.) Besides the editorial articles on paper and printing for the fair, there was a multipage fold out ad featuring the NYWF and previous fairs; and a two page ad featuring the NYWF orange color. I have included both of those.

In scanning, I turned off the automatic color correction, so you can get a better idea of the color of the paper as it is today. I'd also note that the orange color in the ad is much more saturated to the eye than the internet file conveys, and to my eye, at least, is more saturated than the official NYWF orange.

Direct Advertising.pdf

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Those full page pictures of my favorite World's Fair symbols would look nice framed.

Too bad only 3 of them exist today. 

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Bay State Gas litter bag advertising their sweepstakes  - 3-day weekend trips to the World's Fair for 180 families of 4.

I guess it's OK that it's expired, because my car doesn't have door/window knobs to hang this on anyway.

Bay State Gas sweepstakes litter bag.pdf

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As a resident of Mass, I must admit: 

I've never heard of Bay State Gas (that finer gas).  WBZ is in Boston, so maybe it is regional.

Probably it was a natural gas company rather than gasoline.

 

 

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I thought it might be natural gas too, but the bag says "Stop at any of the convenient Bay State or Interstate Stations and Register!"

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14 hours ago, waynebretl said:

Bay State Gas litter bag advertising their sweepstakes  - 3-day weekend trips to the World's Fair for 180 families of 4.

I guess it's OK that it's expired, because my car doesn't have door/window knobs to hang this on anyway.

Bay State Gas sweepstakes litter bag.pdf

Tour Guide and Music on the Train?

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A quick search says that today's Columbia Gas of Massachusetts is the former Bay State Gas Company and they supply retail natural gas.

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Foto Finish free tickets punchcard.

Free child's ticket with $10 in photofinishing products (or free adult ticket with $20)

No printing on the back. Front says "Finished by Foto Finish" and "issued and redeemed by B.P.C. dealers only"

I can't identify either of these - anybody have any memories of "Foto Finish" or "B.P.C. dealers"?

 

Foto Finish free NYWF tickets punchcard.pdf

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Typographers Association of New York, Inc.
Type Face Directory
1964-1965 World's Fair Edition

The only apparent connection with the NYWF is that they decided to name this the World's Fair Edition. It consists of 336 pages, plus front and back covers in NYWF orange and blue, with orange Unisphere logo on the front cover. Most of the pages are alphabetical lists of type font examples followed by the members who supply that font and the sizes they supply. The font listings are divided into sections "Linotype and Intertype," "Ludlow,'" "Monotype," and "Handset."
There are ads for many of the members plus equipment and material suppliers.
Interesting to me, and included in this scan, are the listing of a typemetal remelting service and the association's rules for return of metal from printers.

The back cover lists 75 members. An April 20, 1998 New York Times article by Lisa Napoli, headlined "Mourning the End of a Printing Era," tells of the final meeting and dissolution of the association, which had dwindled from a high of 180 to 14, due, of course, to the introduction of computer typography.

 

1964-1965 Typeface Directory.pdf

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Funny you just shared that Wayne!  I just sold one a few days ago on eBay.  Started it out at $25, no bids, so after re-listing it sold for $10.  Not a lot of people viewing it.

https://www.ebay.com/itm/1964-1965-worlds-fair-Type-Face-Directory/323930540666?hash=item4b6bc3ca7a:g:gLwAAOSwdzVdhWOl

 

It appears to be basically the same thing as this 1954 version:

https://www.ebay.com/itm/Typeface-directory-by-Typographers-Association-of-New-York-1954/183948991159?hash=item2ad436dab7:g:918AAOSw9updd~Rd

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